The AdWords They Are a-Changin'
Google has a history of offering advertisers a plethora of options, and results to go right along with them. By setting the bar so high in the online advertising space with their AdWords product, Google has earned the right to call the shots. And lately, they're calling a lot of shots by making a hearty amount of changes to the AdWords service pay-per-click (PPC) professionals know and (mostly) love. As you might expect with any heavily-used online service, not all of the changes have been welcomed with open arms... Read more >
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