Have you ever noticed how hard it is to let go of certain audiences? It’s tempting to include everyone. And working in higher education (and especially in public higher ed), it can be even harder to let go, because isn’t everyone a learner, a
I have been thinking about lots of things strategy-wise recently, things that I need to work on and decided to open it up to the bigger community. I do have a future post in the works about what we are doing well so expect that soon.
What do we need to wor
Media relations and PR in higher education continues to evolve. The old days of pitching story ideas or blindly sending out news releases is giving way to a different model — one that relies more on the Internet to connect us to our audiences.