| Site | Visual | Information | Code | Overall |
|---|---|---|---|---|
| Saint Michael’s College | 89 | 88 | 65 | (242/300) 81% B- |
It’s a pet peeve of mine that designers and developers miss low hanging fruit. The lowest of them all is increasing the clickable area for actionable items. If the goal is to get the user to click make it as easy as possible. Requiring the user to think for even just a few milliseconds about where to click may be just enough to loose them. Try it for yourself, install heat mapping software on your page, you’ll be surprised by the results. People click on some crazy things.
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