Public Relations Content

10/10/2012

Global #highered and the 99%

During the past year — since the Occupy Wall Street protest movement gained traction last fall — we here in the United States have heard a lot about the 99 percent. But recently I’ve learned about another 99 percent — one that exist
10/8/2012

Authenticity, truthiness and social media

We all know how important it is to incorporate storytelling into our marketing efforts. We also know how, in the social media realm, storytelling and authenticity should complement one another to achieve marketing goals. Authenticity hasn’t always be
10/5/2012

Friday Five: Money quote edition (#highered angst, #brand storytelling, the #debates and more)

Lots of good stuff to share this week. Here are five worthwhile posts and articles, each equipped with a money quote to whet your appetite for more. Enjoy these morsels. 1. Let’s calm down about higher education is a refreshing perspective from The

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