Albany, NY
Recent Activity
"Thanks, Mallory! SUNY CUAD..."

PRSA CHE Senior Summit: Demonstrating the Impact of PR

The higher ed conference season is in full-swing, and at the end of April Danielle and I traveled to Washington, D.C. for the PRSA Counselors to Higher Education Senior Summit. Our participation with this event has steadily grown over the past few years, a

Juice Facebook engagement with branded achievement badges

readMedia customers who’ve watched our platform evolve over the last 18 months know that publicizing student achievements in social media is an authentic, powerful way to reach audiences online with positive brand messaging. Turning students (and par

Leadership Lessons: Interviews with Higher Ed's Top Communicators

A collection of video interviews with top communicators in higher education on topics ranging from change management to crisis leadership to branding and communications planning. A co-production of readMedia and the PRSA Counselors to Higher Education.