andrewcareaga
Rolla, MO
director of communications
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5/10/2013

Friday Five: Quotables of the week (on change, shoes, reach, online education and college essays)

Happy Friday, #highered folks! You made it through another week. But no rest for a lot of you, as you’ll be working through the weekend on various aspects of commencement. (That’s me next weekend.) And with commencement, of course, comes a phal
5/9/2013

On the other hand, numbers do matter

Readers of my previous post (The elements of a great #highered Twitter account) could come away thinking I don’t care about numbers. That would be wrong. I do care about numbers. Numbers matter in social media. Dan Zarrella makes this clear in his po
4/24/2013

Slogging through the cruelest month

I don’t know how it is for you, but April always kicks my butt. This year was no exception. It’s a busy time of year on our campus, with returning alumni, student events galore, open forums for high-level candidates, and loads of Earth Day/envi
4/17/2013

Books that matter: Karine Joly on ‘Content Everywhere’

And we’re back to our occasional series of books that matter for higher ed marketers. This one comes from Karine Joly of College Web Editor. Karine regularly posts 1-1-1 “express” book reviews on her website. If you don’t read her

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