Happy Friday, #highered folks! You made it through another week. But no rest for a lot of you, as you’ll be working through the weekend on various aspects of commencement. (That’s me next weekend.)
And with commencement, of course, comes a phal
Readers of my previous post (The elements of a great #highered Twitter account) could come away thinking I don’t care about numbers. That would be wrong. I do care about numbers.
Numbers matter in social media.
Dan Zarrella makes this clear in his po
I don’t know how it is for you, but April always kicks my butt. This year was no exception. It’s a busy time of year on our campus, with returning alumni, student events galore, open forums for high-level candidates, and loads of Earth Day/envi
And we’re back to our occasional series of books that matter for higher ed marketers. This one comes from Karine Joly of College Web Editor. Karine regularly posts 1-1-1 “express” book reviews on her website. If you don’t read her